Wednesday, February 20, 2019

Catchiest Jingle: Bagel Bites vs. Chili’s Baby Back Ribs

Posted by teibs On January - 7 - 2010

bagelbites@ZackTeibloom Let’s get silly here for a minute. After “Pokerface” won catchiest song of the year and “Who Let The Dogs Out?” started rolling towards catchiest song of the decade, @Rwoconno, the original Festival Crasher, proclaimed on our Facebook page that Chili’s “Baby Back Ribs” jingle was actually the catchiest song ever. I countered that it wasn’t even the catchiest jingle for unhealthy food. I’ve had the Bagel Bites song in my head for a dozen years consecutively. He countered that “This Bagel Bites silliness is just embarrassing to everyone.” I countered that no one ever ate ribs at Chili’s. We felt compelled to bring it to a debate and vote it out.   

@ZackTeibloom I’ll start with this. The Bagel Bites jingle brought the word supper back. Not since “The Last Supper” has the word been thrown around so often. Countless times I’ll be in the shower or driving and just get a rousing chorus of “Pizza in the morning, pizza in the evening, pizza at supper time!” going. I’ve even created a “remix.” I like to really drive the point home by saying when pizza’s on a fucking bagel, you can eat pizza any time. It feels more powerful that way. Look, I’m not going to pretend for a second that Bagel Bites’ jingle was the cultural juggernaut of baby back ribs (with BBQ sauce.*) I will argue that both songs are ridiculous in their premise and Rob’s gonna make up some shit about Beethoven.

Has anyone ever ordered ribs at Chili’s? Fajitas? sure. Margaritas? Of course. Ribs? Not sure about that one. I have my issues with the pizza bagels song as well. “When pizza’s on a bagel, you can eat pizza any time!” Really. Thanks for the breakthrough. Ever hear of college? Or cold pizza? You’re telling me that you’re more likely to eat warm pizza bagels in the morning than cold pizza that requires absolutely no work? I question you.

@Rwoconno The Chili’s Baby Back Rib song is the single catchiest jingle of all time. You can’t even say the words “Baby Back Ribs” any more without someone chiming in “With BBQ sauce” in their deepest bass. To be honest, sometimes I just walk around “adding” BBQ sauce to strangers orders at restaurants around town.

Stranger: Yes, I’ll have the blueberry pancakes. Me: (in ultra deep voice, leaning in from table behind them): With BBQ sauce.

Seriously though, this is about what song is the catchiest, and I think I can say without hyperbole that everyone in the history of forever has had this song stuck in their heads at least once. This song is so catchy that it was retroactively stuck in Beethoven’s head causing him to write his fifth symphony just so he had something else to hum at Viennese dinner parties. “Genug mit die Baby Back Ribs gesang!” he would cry to his German cohorts who would stare back in confusion (as most of them spoke only Italian.)

As for the Bagel Bites song. I completely forgot it existed until Zack brought it up as the rival to the Chili’s Opus. I mean granted it is a catchy jingle in the way that all jingles are catchy, but Baby Back Ribs became part of society. It was mimicked, replicated, parodied for years (Scrubs and Austin Powers) The only thing the bagel song ever caused was me to buy some sub-standard pizza bagels.

Oh, and one more thing. Science:

In 2003, a study was conducted at the University of Cincinnati about what songs were most likely to get stuck in your head. Guess which song was named most by participants. Yup. Baby back Ribs**. Not pictured: crappy pizza bagels. There you go folks, actual empirical evidence that Baby Back Ribs is catchier. It’s Science, Zack. You can’t argue with science.

*Was it really a question of whether Ribs would have BBQ sauce? I mean, have you ever had ribs sans BBQ sauce?

**w/ BBQ sauce

3 Responses

  1. Zelin Said,

    This is an even better “Baby back ribs” clip from Scrubs. You have to see the whole episode to get why it’s so funny, but you can still get the point.

    Posted on January 7th, 2010 at 4:43 pm

  2. Zelin Said,

    Oops forgot to post link in above comment

    Posted on January 7th, 2010 at 4:43 pm

  3. Halley Said,

    So this is a close call – but I voted for baby back ribs…mostly because it’s that last “barbeque sauce” one liner at the end that really ties it all together. And if you randomly break out in “I want my baby back, baby back”… there’s a chance that the people around you will join in and sing in harmony. The pizza bagel song, while catchy, just isn’t as well composed. Plus, I had to watch the commercial to remember the song.

    Posted on January 7th, 2010 at 5:18 pm

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